CTT - Capital Markets Day 2025

Honoring a legacy of trust, innovation and connection between people and business.

Capital Markets Day is a moment of reflection for CTT. A day when the company presents its results and unveils its new strategy for the next three-year period. Commitment, loyalty and ambition were reinforced at a hybrid conference using an immersive real-time software, powered by VOQIN’.

/ Type

Corporate Meeting / Event Production / Hybrid Event / Portugal

THE CLIENT

CTT. An historical and innovative postal operator focused on connecting people and business.

With more than 500 years of heritage, CTT Group is a well-known brand in Portugal offering postal and bank services. CTT focuses on delivering the future by connecting people and business in a sustainable way with full commitment.

THE CHALLENGE

An event that could deliver efficiency, transparency and scalability in a hybrid format.

VOQIN’ was challenged to help CTT Group communicate its achievements and goals for the next years.

The event should start with a welcome dinner, followed by a conference the next day. However, the audience would be divided into four different types of participants, both in person and online. In addition, there were also other goals:

/ Micro-site creation and design, key visuals, decorative pieces.

/ Flow and guest management.

/ Digital seating plan coordination.

/ Hostesses on the day of the event.

/ Real-time event attendance – online and on-site.

THE SOLUTION

To meet the challenge, we crafted an immersive hybrid event that could deliver efficiency, transparency and scalability for both formats (on-site and online) – while keeping the audience engaged and emotionally connected to its content – using our Emotional Thinking Methodology.

Acting as technology enablers, we were able to deploy a comprehensive scope that included:

/  Registration management

/  5 invitations lists and registration types with correspondent automated communication flows

/  35 Email communication pieces produced

/  2 Simultaneous streaming sessions

/  QR codes, calendar attachment, iPhone and Android Wallet ticket

/  onArrival app for check-in and seating arrangement

/  Real-time check-in and robust reporting

THE RESULT

The best part? Countless emotions!

At the Royal Treasury Museum – located in the Ajuda Palace –, the event kicked off with a special dinner to create a sense of trust and shared belonging and get people in the right mood to engage with the content to be delivered the next day.

The conference on day 2 was attended by approximately 120 physical participants and 300 online. The live event featured 2 simultaneous streaming sessions, over 187 real-time participants and 5 speakers.

2289
Sent Emails
556
Registered participants
2
Days
1
Gala Dinner – 100 guests
2
Streaming sessions
04:21:05
Total streaming time